Advertisement for Phillips' Milk of Magnesia in the Washington DC Evening Star, 1945

Thanksgiving advertisement for Phillips' Milk of Magnesia in the Washington DC Evening Star, 1945 - Library of Congress


By Edward T. Howe

Trademark registration by C.H. Phillips for Milk of Magnesia brand Preparation of Magnesia

Trademark registration by C.H. Phillips for Milk of Magnesia brand Preparation of Magnesia – Library of Congress Prints and Photographs Division

In 1873, Charles H. Phillips patented Milk of Magnesia and his company produced the popular antacid and laxative in Stamford, Connecticut, until 1976. Phillips, an English chemist (period term for pharmacist), immigrated to America in the mid-19th century; by 1849, he had started the Phillips Camphor and Wax Company in the Glenbrook section of Stamford. The company’s first products were white wax, refined camphor (a skin treatment), and high-grade essential oils for medicinal uses. Phillips Milk of Magnesia, however, became one of the most recognizable household remedies of the next century.

The Development of Milk of Magnesia

To compete with other successful pharmacists and physicians—such as Sir James Murray, an Irish physician who developed “fluid magnesia” in the early 1800s—Phillips sought to develop an alternative product with a better taste and an improved ability to relieve digestive acidity. Using magnesium sulfate and other compounds, Phillips created magnesium hydroxide (hydrate of magnesia). When further diluted with water, the substance became a milky textured liquid that he dubbed “Milk of Magnesia.”

Iconic Phillips Milk of Magnesia bottle produced in Stamford, CT

Iconic Phillips Milk of Magnesia bottle produced in Stamford, CT – Emma Wiley

Phillips’ 1873 patent application—filed with fellow chemist, Lawrence Reid—claimed his product effectively treated infantile diseases, digestive problems of adults, female pregnancy issues, gout, and heartburn. Even though Phillips advertised and sold Milk of Magnesia from a New York address, the company actually produced the medication in Stamford. It was so popular that Phillips shifted production away from his earlier products to focus on his new bestseller. Later, the company marketed other products—such as cod liver oil, wheat phosphates, and cocoa powder for soda fountains—but Milk of Magnesia outlasted these offerings to reign supreme.

Charles H. Phillips Chemical Company—Next Generation

In 1885, The Phillips Camphor and Wax Company incorporated as the Charles H. Phillips Chemical Company. After Phillips died of apoplexy in 1888, his four sons continued to operate the business. In 1923—fifty years after Phillips patented Milk of Magnesia—the pharmaceutical giant, Sterling Products Corporation, bought the Charles H. Phillips Chemical Company. It quickly added Phillips Milk of Magnesia Toothpaste, Phillips Dental Magnesia Tooth Powder, and Phillips Milk of Magnesia Tablets. Heavy advertising, particularly of the original product, bolstered their national presence.

The Sterling Drug Company continued production in Stamford until 1976, when it shifted its operations to Gulfport, Mississippi. In 1994, Bayer AG acquired the over-the-counter U.S. business division of Sterling Winthrop from the British firm Smith Kline Beecham. The purchase included Phillips Milk of Magnesia and its iconic blue bottle.

Edward T. Howe, Ph.D., is Professor of Economics, Emeritus, at Siena College near Albany, N.Y.

Learn More

Websites

Haynes, Wes. “Mill Record Stamford.” Mills: Making Places of Connecticut, September 2016. Link.
Miller, Jessica. “Phillips’ Milk of Magnesia, Glenbrook, CT.” Old Main Artifacts (blog), May 21, 2014. Link.
Lockhart, Bill, Beau Shriever, and Carol Serr. “The Bottles of Phillips Milk of Magnesia.” Society for Historical Archaeology, April 23, 2018. Link.

Patents

Phillips, Charles H., and Lawrence Reid. Improvement In Medical Compounds Called Milk of Magnesia. 138.282. New York, NY, issued April 29, 1973. Link.

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